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Local Growth Study

94 Calls.
₹1,000 Spent. One Campaign.

The Problem

Trinity AC, an air conditioning repair and service business in Nizamabad, had no digital presence generating real leads. They lacked an optimized Google listing, had no tracked advertising campaigns, and possessed no structured customer follow-up pipelines. Leads were lost to competitor voicemail boxes.

What We Built

  • 01
    Google Ads Search campaigns split by intent: AC Repair, AC Service, Emergency Repair, and AMC plans.
  • 02
    A monsoon-season Google Business Profile campaign anchored around a "Free AC Health Check-Up" offer.
  • 03
    WhatsApp Business broadcast sequences configured for instant lead follow-up.
  • 04
    A 14-day social content calendar and bilingual (Telugu/Hinglish) cold-calling scripts for the sales team.

The Result

Audit Outcome

₹1,000 in test ad spend generated 94 inbound customer calls. This proved that hyper-local, intent-based emergency campaigns dramatically outperform broad brand advertising templates for local service businesses.

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